Fields hero

Our Journey To Freshness

Shaping a smarter, more susbtainable fresh produce supply chain accross India

About Us

The Crop Co Company, incorporated in 2025, is a forward-thinking AgriTech startup committed to transforming the way fresh produce moves across India. We combine technology, precision, and purpose to make fruits, vegetables, and processed produce accessible, reliable, and truly fresh every single day.

At The Crop Co, we work hand in hand with farmers, vendors, and businesses to build a transparent and efficient supply chain that benefits every stakeholder in the ecosystem. Our operations span from direct farm sourcing to scientific storage and seamless delivery, ensuring quality, freshness, and consistency at every step.

Our mission is to empower farmers, reduce wastage, and make sustainable, high-quality produce available to all. By leveraging technology and data-driven operations, we not only streamline supply but also create fair opportunities for producers and vendors alike.

Beyond our core agri business, we’re equally focused on innovation and diversification. We continuously explore opportunities in technology development and legal compliance, enabling a stronger foundation for our ecosystem and future growth.

With every delivery we make and every partnership we build, The Crop Co moves closer to its vision of becoming India’s most trusted and tech-driven fresh supply chain network, redefining the future of agri logistics and produce distribution.

Field viewField view
Field viewField view

Our Services

We offer simple and connected services, from farm fresh deliveries and meals to IT solutions and legal support, all crafted to grow with you and make every experience smoother

e-Commerce

e-Commerce

We are involved in building an e-commerce ecosystem that connects farmers directly with consumers, enabling the sale of fresh fruits and vegetables. Our platform ensures quality, fair pricing, and timely delivery while supporting farmers and promoting a healthier, sustainable lifestyle.

Fresh Meal Division

Fresh Meal Division

Through our meals division, we provide fresh, nutritious, and customizable food solutions designed to meet the needs of consumers, institutions, and corporate clients. By combining quality ingredients with efficient delivery, we ensure healthy, convenient, and reliable meals at scale.

IT Solutions

IT Solutions

We deliver innovative IT solutions that power digital transformation. From software development and system integration to data management and automation, we help businesses enhance efficiency, strengthen security, and achieve sustainable growth.

Legal

Our legal division offers end-to-end support including contract drafting, compliance management, and business advisory to ensure that every operation runs within a sound legal framework.

Field view

Message From Our Founder & CEO

We envision a future where technology and sustainability converge to transform India’s fresh produce ecosystem. Our goal is to bridge the gap between farms and markets through smarter, data-driven solutions that empower every participant in the agricultural value chain.

We are building an intelligent supply chain that empowers farmers with real-time insights, enables businesses with transparent and traceable sourcing, and ensures consumers receive safe, high-quality produce every single day. By connecting these elements seamlessly, we bring efficiency and accountability to every step.

Our vision is to make agriculture smarter, more transparent, and sustainably driven, where innovation fuels efficiency, technology builds trust, and every stakeholder across the value chain thrives together.

- Prashant Shelke, Founder & CEO